I really like B&W photos. But I seldom process my shots into B&W versions. I think I am more a color person but sometimes B&W processing can give an extra punch to your shot. No distracting colors, only your subject. I think I will at least test B&W processing for my shots more from now on.
I use Nik Software’s Silver Efex Pro for B&W conversions and I find that plug-in really nice. It has so many nice options to control the process (such as the Control Point feature) and very nice presets also. There will be version 2 of Silver Efex Pro soon, so check Nik’s web site to get more info.